This is one way to use teleseminars to make money, even if you don’t have your own list, reputation, or following. You strive to host a free multi-day telesummit on a compelling topic of interest to a definable group, such as women over 50, pet store owners, or aspiring marathon runners. The telesummit consists of… Continue reading
Category: Digital Marketing
Top 10 Book Cover Design Tips for Self Publishers
Introduction You must first realize that a book cover is the equivalent of a product packaging. What is on that cover, or packaging, is advertising or promotional copy. You need to figure out what needs to be on that cover for a buyer to choose your book over many others covering the same topic. What… Continue reading
What are common social media content marketing mistakes?
Social media marketing is a great way to boost your business and profits. However, there are many common mistakes that people make when engaging in social media marketing. If you’re making any of these mistakes, don’t worry. It’s never too late to fix your social marketing and make it better. Not interacting with your followers… Continue reading
Google Panda – How to tame the beast
SEO has been the buzzword for many years when it comes to websites. However, with the release of Google’s latest algorithm, there is a growing concern that businesses will have to resort to different and unique methods when it comes to search engine optimization and content management for their websites and deal with with this… Continue reading
5 conversion optimization tips for your website
No matter which expert you’ve hired or how much money you’ve spent, there’s no other barometer that means more to a successful search engine marketing strategy than how many conversions and ROI come from your search campaign. Regardless of the service being offered – organic SEO or paid search (or a combination of both), search… Continue reading
A look at the important qualities of professional SEO content writers
For online PR services, SEO blogs and articles are immensely important. Also, SEO blogs and articles are vital for social media management services. An important part of off-page SEO is link building. By regularly posting new content on a topic along with links to corporate websites, it helps a business attract more and more customers… Continue reading
Get your short fiction stories up and running
Is writing a novel something you’ve always wanted to do? Don’t you have the faith in yourself to finish it? It is very common among budding writers, but is easily cured. A good way to start is by writing a short story rather than jumping right into a full novel. When you start writing your… Continue reading
eye-catching content
When running a small business there is a lot of competition. How do potential customers find you on the web? To assert your business as an industry leader, you need to be the guru of crisp, fresh content. So what is content? Content is a message conveyed in different forms of communication. The content appears… Continue reading
Marketing Planning – Don’t Do SWOT
SWOT (Strengths, Weaknesses, Opportunities, Threats) is a popular framework for developing a marketing strategy. A Google search for “SWOT” and “planning” returned nearly 93,000 results (August 2004), most of which praise the use of SWOTs. Some students have said that it is the most important thing they learned at the Wharton School. Although SWOT is… Continue reading
What is a company profile and how do you create one in investment banking?
Maybe you’re a little tired of me, but I think of company profiles the same way I think of Wikipedia entries: a hodgepodge of basic Ben Stiller-like information that isn’t particularly interesting, but always needs to be kept in mind. wait. The reason we create company profiles in investment banking is to analyze the competitive… Continue reading