Consumer perception is the most important factor for all business entities as it helps build awareness and perception of your brand. Therefore, for both online and offline marketing, it is essential for management to understand consumer perception more effectively and efficiently. Here are some of the reasons behind maintaining consumer perception about the business and… Continue reading
Category: Digital Marketing
Website Builders vs. Web Designers
Website builders have been around for many years, although there are newer options. They are still a great way for anyone to create a new website, even if the prospective website owner has no prior experience. When speed, the ability to edit quickly, or expense is a concern, a website builder may be better than… Continue reading
7 reasons why your company needs a digital marketing strategy
It is a sad fact that most businesses do not have a planned digital marketing strategy. They just go around the seat of your pants, doing a little bit here and a little bit there. But if you develop a proper digital marketing strategy, you can avoid many problems and create a more integrated approach… Continue reading
Affiliate Marketing Trends in India 2020!
So what exactly is affiliate marketing? Affiliate marketing consists of recommending other people to buy the product of a specific company. Every time a person buys your referral, the company will give you a commission. Now this seems to be a simple process or technique of earning money conveniently. Let’s take an example. Suppose you… Continue reading
Take advantage of the next big wave in web marketing – Video SEO
One of the hottest trends on the web and for e-commerce today is to use video on your website – to show how a product is used, highlight its strongest features, and represent more powerful testimonials. In the recent past, video didn’t gain much traction because they were largely ignored by search engines. Well folks,… Continue reading
Content management systems: the history and the future
Content management systems (CMS) are any method of organizing electronic information. With the rise of the Internet, the phrase was adopted as a whole to describe a wide range of systems that allowed users to create, edit, manage, and publish website content. Although in the early 1990s people could update some kind of content online… Continue reading
How to treat ingrown toenails
Have your toenails ever grown? I have, they are very painful for such a little affected area! It’s a bit of an odd topic to discuss with people, but having ingrown toenails is more common than you’d think. The main cause of ingrown toenails are shoes that are too tight or do not fit properly… Continue reading
Sashiko Embroidery and Japanese Embroidery – There is a Difference
People often refer to Sashiko embroidery as Japanese embroidery. And although both terms contain the word embroidery, as a native of Japan and an instructor of traditional Sashiko design, I would like to take the time to explain the distinction between the two. First of all, let’s take a look at Wikipedia for a definition… Continue reading
10 great tips for webinars
Great webinars generate qualified sales leads. They require planning, practice and constant monitoring. Here are 10 tips that are sure to work for you. Plan, plan, plan – Create a webinar plan that includes schedules, potential speakers, a registration process, budget, promotion, success metrics, and follow-up. timing is everything – Schedule your webinar when the… Continue reading
How knowledge management can grow your business
Knowledge is a powerful asset that can help you grow your business. Capture and effectively use knowledge that can be shared with others and help you progress. How can you use this knowledge to gain a competitive advantage? Read on to learn how sharing knowledge helps you grow your business. Develop a deeper understanding One… Continue reading