If you do a little research on time management, you can come up with some pretty interesting stats that are really eye-opening. And we all know that time management is a crucial element when it comes to being productive or effective in what we do.
A study by Basics, a New York research firm, found that office distractions consume almost 2.1 hours a day for the average worker.
On a typical day, government workers are interrupted about seven times an hour, which adds up to 56 interruptions per day, 80% of which are considered trivial.
I surely can. We all have to “fight” trivial distractions to stay focused and do the task at hand to the best of our abilities. There’s always another phone call, there’s always another email, there’s always something coming up that will try to sidetrack us. We all have 365 days in the year, but if we really break it down and look at all the days we have to be productive, and take into account all the time we need to spend with our family and do other things, our time really is very limited. to what we have to do.
The solution is then to take advantage of our time. We need to use technology to send our message or our offer without the obligation to be there. Internet is a great tool to take advantage of our time. We can do a job once and if it’s done right we don’t need to be there anymore. At McDonalds they don’t have the best hamburger in the city but they surely have one of the best if not the best system in the city. All successful businesses have, at one level or another, an automated process.
Does this apply to your online business? It surely does. We all need to make the most of our time by setting up as many things as we can on autopilot. For this we have at our disposal a multitude of tools.
Let’s take just one example and talk about the power of using audio in your online marketing. Audio allows you to make the most of your time. The audio allows you to clone it. It allows you to deliver a sales message without you having to be there, taking you out of the picture. Using recorded audio and audio interviews and delivery over the Internet allows you to duplicate yourself. You can have 1,000 people listening to a recording on your site from all over the world. And at the same time being in a webinar delivering another message to thousands of other people.
The Internet is all about leverage. You could be launching, selling, teaching, educating hundreds of people around the world at the same time twenty-four hours a day. In general, all that is needed is to do the job once and do it to the best of your ability.